New research commissioned by ONEPOST and jointly published by the Direct Marketing Association (DMA) and fast.MAP has revealed that the recyclability of product packaging and direct mail exerts the strongest force in shaping consumer perceptions of brands’ environmental credentials. (PRWeb Mar 4, 2010)

Read the full story at http://www.prweb.com/releases/2010/03/prweb3680674.htm

Further information:

Article source

Related:

1. Sprint Raises the Bar on Sustainable Design Through New Product and Packaging Standards
2. Re-Launch of Direct Payday Lender Offers New Features for Consumers in…
3. Paper Diet Targets Unwanted Advertising Mail
4. Baby Natural welcomes gNappies to its eco-friendly product range